A marketing, advertising and business management consultancy bringing structured UK programs to the US market.
CM Beyer North America LLC is the North American subsidiary of CM Beyer Limited, a marketing, advertising and business management consultancy registered in England and Wales. We were established to extend the UK parent’s services into the United States and the wider North American market.
We operate three service divisions — the same structure used across the group. CMB Insight covers marketing strategy, market research and campaign management. CMB Amplify covers advertising creative, media planning and campaign delivery. CMB Core covers business management consulting, operational reviews and financial planning.
Alongside the three divisions we deliver direct-to-consumer sales programs — structured field operations with defined KPIs, daily reporting and compliance oversight under FTC and state-level consumer protection law. Every engagement we deliver in the US is structured under the parent company’s compliance framework: data protection under the CCPA/CPRA and other state privacy laws, advertising standards under the FTC Act and NAD (BBB National Programs) self-regulatory framework, and consumer protection under Section 5 of the FTC Act.
CM Beyer operates as a coordinated group across the United Kingdom, Australia and the United States. Each entity is locally registered and operates under local law, but service methodology, brand standards and compliance frameworks are shared. A US client gets the same operational standard as a London client, adapted for the US regulatory environment.
CM Beyer Limited — Company No. 17009212, registered office in London. The parent entity, holding group IP and brand. UK GDPR, ICO oversight, CAP/ASA standards.
CM Beyer Australia Pty Ltd — ACN 694 721 992, registered in NSW. Local delivery for AU and APAC clients. Privacy Act 1988, OAIC, AANA Code, ACL and ACCC framework.
CM Beyer North America LLC — Wyoming-registered. Local delivery for US clients. CCPA/CPRA and state privacy law, FTC Act §5, NAD self-regulation, state UDAP statutes.
Every engagement follows the same four-stage methodology, regardless of which division is involved or which jurisdiction we are delivering in. The detail varies; the structure does not.
Discovery call, document review, stakeholder interviews. Output: a written brief with assumptions and constraints captured.
Scope, deliverables, fees and timelines in writing. KPIs agreed upfront. Compliance and risk review built in.
Defined work executed against the agreed plan. Regular check-ins, written progress reports, no surprise invoices.
Outcomes measured against the agreed KPIs. Findings written up. Recommendations for next-stage work where relevant.
These are the four principles every engagement is measured against internally. If a piece of work is failing any of them, we stop and fix the work rather than continue.
Every program is reviewed against the CCPA/CPRA, FTC Act §5, FTC Endorsement Guides, NAD self-regulation and applicable state UDAP statutes before launch.
Defined scope, defined deliverables, fixed fee in US dollars. No hourly rates, no scope creep, no surprises on the invoice.
Every engagement has KPIs agreed upfront. We report against them, own the results, and quantify the impact in writing.
Backed by the UK parent’s published governance, audited accounts and proper corporate structure. No paper-only consultancy.
Group leadership is shared with the UK parent. Local US operations are led under the supervision of the parent board. Every engagement has a named consultant contact and an escalation path back to UK group leadership for complex or cross-border matters.
We deliberately keep the local team small and senior. The cost of an SME consultancy is usually inflated by carrying junior staff that the client never asked for. We don’t do that.
Most engagements start the same way: a free discovery call of around 45 minutes. We use that call to understand what you are trying to achieve, what you have already tried, and where you have constraints. If we are not the right fit, we will say so — we won’t take on work we don’t think we can deliver to standard.
If there is a fit, we follow up with a written proposal covering scope, deliverables, fees in US dollars, timeline, and the KPIs we will measure against. Nothing starts until the proposal is signed.
During delivery you have a named contact, regular check-ins (usually weekly), and access to a shared workspace for documents and progress. You receive a written engagement report at the end of every engagement summarizing what was delivered, how it performed against the agreed KPIs, and recommended next steps.
If anything goes wrong, escalation is direct — you can raise it with us informally first, then formally via our complaints process if needed. Privacy concerns can also be raised directly with the FTC or your state Attorney General at any time.
Tell us what you are trying to work out. We will tell you honestly whether we can help.
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