Who we are

North American operations, UK foundations

CM Beyer North America LLC is the North American subsidiary of CM Beyer Limited, a marketing, advertising, and business management consultancy registered in England and Wales. The parent established us here to extend its services into the United States and the wider North American market.

We operate three service divisions — the same structure used across the group. CMB Insight covers marketing strategy, market research and campaign management. CMB Amplify covers advertising creative, media planning and campaign delivery. CMB Core covers business management consulting, operational reviews and financial planning.

Alongside the three divisions we deliver direct-to-consumer sales programs — structured field operations with defined KPIs, daily reporting and compliance oversight under FTC and state-level consumer protection law. We structure every US engagement under the parent company’s compliance framework. That covers data protection under the CCPA/CPRA and other state privacy laws. It also covers advertising standards under the FTC Act and NAD (BBB National Programs) self-regulation, and consumer protection under Section 5 of the FTC Act.

Company Details
Legal NameCM Beyer North America LLC
Filing ID2026-001874938
Entity TypeLimited Liability Company
JurisdictionWyoming, USA
Registered Office5830 E 2nd St
Ste 7000 #32543
Casper WY 82609
Parent CompanyCM Beyer Limited
(United Kingdom)
The group

One method, three jurisdictions

CM Beyer operates as a coordinated group across the United Kingdom, Australia, and the United States. Each entity is locally registered and operates under local law, but all three share the same service method, brand standards, and compliance frameworks. A US client gets the same operational standard as a London client, adapted for the US regulatory environment.

United Kingdom

CM Beyer Limited — Company No. 17009212, registered office in London. The parent entity, holding group IP and brand. UK GDPR, ICO oversight, CAP/ASA standards.

Australia

CM Beyer Australia Pty Ltd — ACN 694 721 992, registered in NSW. Local delivery for AU and APAC clients. Privacy Act 1988, OAIC, AANA Code, ACL and ACCC framework.

North America

CM Beyer North America LLC — Wyoming-registered. Local delivery for US clients. CCPA/CPRA and state privacy law, FTC Act §5, NAD self-regulation, state UDAP statutes.

How we work

From first call to measurable outcome

Every engagement follows the same four-stage method, whichever division does the work and whichever jurisdiction we deliver in. The detail adapts to each client, but the underlying structure never changes.

Diagnose

Discovery call, document review, stakeholder interviews. Output: a written brief with assumptions and constraints captured.

Design

Scope, deliverables, fees, and timelines in writing. KPIs agreed upfront. Compliance and risk review built in.

Deliver

Defined work executed against the agreed plan. Regular check-ins, written progress reports, no surprise invoices.

Iterate

Outcomes measured against the agreed KPIs. Findings written up. Recommendations for next-stage work where relevant.

What we believe

Principles we run the company on

We measure every engagement against these four principles internally. If a piece of work fails any of them, we stop and fix the work rather than continue.

Compliance first

We review every program against the CCPA/CPRA, Section 5 of the FTC Act, the FTC Endorsement Guides, NAD self-regulation, and applicable state UDAP statutes before launch.

Fixed pricing

Defined scope, defined deliverables, fixed fee in US dollars. No hourly rates, no scope creep, no surprises on the invoice.

Measurable outcomes

Every engagement has KPIs agreed upfront. We report against them, own the results, and quantify the impact in writing.

Full transparency

Backed by the UK parent’s published governance, audited accounts and proper corporate structure. No paper-only consultancy.

Scope

What we do and don’t do

We do

  • Marketing strategy and research
  • Advertising creative and media buying
  • Business management consulting
  • Direct-to-consumer sales programs
  • Operational reviews and process improvement
  • Compliance review under US federal and state law
  • Cross-border work with the UK and AU entities
  • Retained and fixed-scope engagements

We don’t

  • Provide legal advice (we work alongside your attorneys)
  • Provide regulated financial advice or audit services
  • Sell software or take software referral fees
  • Take commission on third-party media buys
  • Engage on hourly rates with open-ended scope
  • Run contingency or revenue-share engagements
  • Resell client data or run third-party ad networks
Leadership

Group-led, locally delivered

We share group leadership with the UK parent, and the parent board supervises local US operations. Every engagement has a named consultant contact and an escalation path back to UK group leadership for complex or cross-border matters.

We keep the local team small and senior. The typical SME consultancy inflates its cost by carrying junior staff that the client never asked for. We don’t do that.

Reporting line
Local contactNamed consultant per engagement
EscalationUK group leadership
ComplianceGroup compliance officer (UK)
ComplaintsComplaint form
Getting started

What to expect when working with us

Most engagements start the same way: a free discovery call of around 45 minutes. We use that call to understand what you are trying to achieve, what you have already tried, and where you have constraints. If we are not the right fit, we will say so — we won’t take on work we don’t think we can deliver to standard.

If there is a fit, we follow up with a written proposal covering scope, deliverables, fees in US dollars, timeline, and the KPIs we will measure against. Nothing starts until you sign the proposal.

During delivery you have a named contact, regular check-ins (typically weekly), and access to a shared workspace for documents and progress. You receive a written report at the end of every engagement summarizing what we delivered, how it performed against the agreed KPIs, and recommended next steps.

If anything goes wrong, escalation is direct — you can raise it with us informally first, then formally via our complaints process if needed. You can also raise privacy concerns directly with the FTC or your state Attorney General at any time.

FAQ

Questions we get asked

Are you a separate company or a UK branch?
CM Beyer North America LLC is a US limited liability company organized in Wyoming and owned in full by CM Beyer Limited (UK). We are a subsidiary, not a branch. That means we are a US tax-resident entity subject to US federal and state law, IRS obligations, and Wyoming Secretary of State filings.
Why Wyoming?
Wyoming offers strong corporate confidentiality protections, the lowest annual filing overhead of any US state for LLCs, and a well-developed body of LLC case law. None of that affects the work we deliver — we serve clients wherever they are in the US. The Wyoming choice is about operating efficiency, not nexus.
Do you serve Canada and Mexico, or just the US?
We set up our Wyoming entity primarily to serve clients across the United States. We can take on engagements with Canadian and Mexican clients on a case-by-case basis, subject to confirmation of any local regulatory or tax obligations. For larger Canadian work we partner with local specialists familiar with PIPEDA and provincial law.
How do you handle the time zone difference with the UK parent?
For US clients, we deliver the work locally on local time across all four mainland time zones. Cross-border coordination with the UK office happens via async channels (email, written briefs, recorded reviews), so the time zone gap doesn’t add latency to client engagements. We schedule live UK calls when needed.
Do you have public reference clients we can speak to?
We do not publish client lists. Most of our engagements are commercial-in-confidence. References are available after the discovery call, once we are scoping a specific opportunity — we will introduce you to one or two existing clients with similar requirements where appropriate.
What happens to data after an engagement ends?
We keep client engagement data for seven years from the end of the engagement to meet IRS obligations, then delete it securely. We handle personal information under the CCPA/CPRA and other applicable state privacy laws. Full detail is in our Privacy Policy.
Are you registered to do business in my state?
We operate as a Wyoming LLC and provide professional consulting services. For most US states this does not require foreign-qualification registration. Where a specific client engagement triggers a registration obligation (typically because of nexus from on-site delivery), we handle the filing and absorb the cost into the engagement.
How soon can you start?
From signed proposal, smaller engagements typically start within two weeks. Larger retained programs start within four to six weeks, driven by team availability and any compliance review needed. We can sometimes take on urgent work — ask on the discovery call.

Have a question we have not answered?

Tell us what you are trying to work out. We will tell you honestly whether we can help.

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